The goal of the new challenge called “Seznamka” present New Renault through long term test drives. It gives our clients enough time to know New Renault. At the same time we focus to increase awareness of “New Renault”.
Business concept, logo development, development of the responsive landing page.
Our solution
Everything has begun to borrow a car from our client Renault to penetrate the secrets of vehicles on our market. The more we have been able to drive in a Renault rented car, the better we've known its innovations and driving qualities. After long internal debates, we came up with the idea of a campaign where people can rent a vehicle for longer term than its usual. Client fall in love with the concept that we started to work on it immediatelly.
for past year
Client presentation
Stable market position with ever-increasing market share. In 2017, nearly 13,500 Renault cars were sold in the Czech Republic.